Mass Communication

Hello again!! Now I know alot of you out there are undecided about what you want to major or minor in. Well luckily, Chiquita is here to save the day. =). My goal is to help you decide what area of study you would like to focus in for college. So each week I will spotlight a different degree Austin Peay has to offer. There are many so take your pick. If there are any degrees you would like to see me spotlight, please let me know and I will do my best to spotlight it for you. Feel free to ask questions or leave comments!

This Week’s Spotlight: Mass Communication

Mass Communication is a big field so let me break it down into specializations:

Broadcast Media
-prepares students for careers involving on-air performances,directing, audio and video production, promotion and management

Corporate Communication
-deals with careers involving advertising,marketing communications, public relations, media and management

Information Specialist
-deals with careers in the public or private sector including: work for the U.S. Information Agency as information specialists, also working for information-based services such as tourism and economic development

Internet Technology Specialization
-deals with careers involving Web Promotions,E-Commerce, Multi-Media, and Web Designing

Media Technologies
-deals with careers involving digital media,digital cinema,internet design and content, and acting/production

Print and Web Journalism
-deals with careers involving newspapers, book publishing, and magazine publishing

Possible Career Choices:

1.Public Information Specialist
2.Marketing Director
3.Columnist
4.Account Manager
5.Admissions Counselor
6.Publications Manager
7.Public Relations Manager

According to StudentReview.com, the average starting salary for a communications major is: $41,790!! (Sounds good to me)

Well I hope you all found the info helpful! Like I said earlier, feel free to ask questions and remember, Austin Peay offers all of these specializations!

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